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DNA & US - Unveiling Your Ancestral Story Through Advanced DNA Analysis
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About Client
DNA & US is a platform that turns complex DNA test results into engaging stories about users’ ancestry. The challenge was to create a website that simplifies complicated genetic data and presents it in a way that users could easily understand and enjoy. The platform needed to offer a fun, interactive experience that allowed users to explore their roots and family history, while also ensuring the secure handling of sensitive genetic information.
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Project Overview
To meet the challenge, we researched the DNA testing market and user needs to inform the design and development of the website. We focused on building a user-friendly, secure, and engaging platform that could transform genetic data into easy-to-understand narratives. Using tools like Figma for design, Node.js for processing data, and for interactive visualizations, we developed a modern, responsive website. We also implemented robust security measures to ensure user data was protected, and created interactive features to keep users engaged with their ancestry journey.
Project Outcome
The DNA & US website successfully transforms the way users interact with their genetic test results. By leveraging advanced technology and a user-centric design, we created a platform that makes exploring one’s ancestry both informative and enjoyable.